New England Coffee $100 A Day Giveaway

The New England® Coffee 100th Anniversary Instant-Win Game

OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCE OF WINNING.

PROMOTION OVERVIEW: This is a Two-Part Promotion, consisting of (i) a one-day promotion coinciding with an event (the “Event”) awarding fifty (50) Instant-Win Prizes (the “Event Promotion”) and (ii) an online Instant-Win Promotion (the “Online Promotion”) (collectively, the Event Promotion and Online Promotion are referred to herein as the “Promotion”). The Promotion is named "The New England® Coffee 100th Anniversary Instant-Win Game."

PROMOTION PERIODS: The Event Promotion is a one-day promotion that begins at 7:00:00 AM Eastern Time (“ET”) on Thursday, September 29, 2016 and ends at 6:00:00 PM ET on Thursday, September 29, 2016 (the “Event Promotion Period”). The Online Promotion begins at 12:00:01 AM ET on Friday, September 30, 2016 and ends at 11:59:59 PM ET on Friday, October 21, 2016 (the “Online Promotion Period”).

ELIGIBILITY: The Promotion is open to legal residents of the 50 United States or the District of Columbia who are 18 years of age or older at time of entry. Employees, officers and directors of Reily Foods Company dba New England Coffee (the “Sponsor”), Rice McVaney Communications, US Sweepstakes & Fulfillment Company and their parent, subsidiaries, affiliates, and the immediate family members (spouse, parents, children and siblings and their respective spouses regardless of where they live) and those living in the same household with such individuals, whether related or not, are not eligible to participate. Sweepstakes is subject to all applicable federal, state and local laws and regulations.

SPONSOR/ADMINISTRATOR: “Sponsor”: Reily Foods Company dba New England Coffee, 640 Magazine Street, New Orleans, LA 70130. “Administrator”: US Sweepstakes & Fulfillment Co., 625 Panorama Trail, Suite 2100, Rochester, NY 14625.

HOW TO ENTER THE EVENT PROMOTION: Visit the New England Coffee 100th Anniversary Celebration taking place in Dewey Square, Boston, MA, in person during the Event Promotion Period and stop at one of the kiosks located throughout the venue, follow the onscreen directions to complete the entry form in its entirety, check the box to agree to and accept the terms of the Official Rules, and click the “Submit” button (the “Entry”). Entrants will automatically receive one (1) Instant-Win Game play for that day. The Instant-Win Game results will be instantly displayed. Potential winners of the Instant-Win Game will be provided directions for validation. All potential winners are subject to verification before any prize will be awarded. Limit: Each entrant may enter the Sweepstakes/play the Instant-Win Game one time during the Event Promotion Period.

HOW TO ENTER THE ONLINE PROMOTION: During the Online Promotion Period, visit newenglandcoffee100.com and follow the instructions to complete the entry form in its entirety, check the box to agree to and accept the terms of the Official Rules, and click the “Submit” button (the “Entry”). Entrants will automatically receive one (1) Instant-Win Game play for that day. The Instant-Win Game results will be instantly displayed. Potential winners of the Instant-Win Game will be provided directions for validation. All potential winners are subject to verification before any prize will be awarded. Limit: Each entrant may play the Instant-Win Game one time per day during the Promotion Period.

EVENT PROMOTION INSTANT-WIN GAME WINNER SELECTION/ODDS/NOTIFICATION:

Instant-Win Prizes will be awarded throughout the Event Promotion Period. Fifty (50) random, computer-generated winning times will be generated, one for each Event Instant-Win Game prize listed below. The first eligible participant to submit an entry at or after one of the randomly generated times, will be a potential instant winner of an Event Instant-Win Game Prize. The time and day of entry, as recorded by Sponsor and the number of entries received will solely determine the odds of winning an Event Instant-Win Prize.

Potential Winners of Event Instant-Win Prizes will receive an on-screen notification stating the prize they have won. Non-winning Entrants will be notified on-screen. Potential Winners of Event Instant-Win Prizes will receive instructions on how to claim/redeem his/her prize at the Event. If a potential winner of an Event Prize does not claim his/her prize by 6:15:00 PM ET at the Event he/she forfeits prize.

ONLINE INSTANT-WIN GAME WINNER SELECTION/ODDS/NOTIFICATION:

Online Instant-Win Prizes will be awarded throughout the Online Promotion Period. Fifty (50) random, computer-generated winning times will be generated, one for each Online Instant-Win Game prize listed below. The first eligible participant to submit an entry at or after one of the randomly generated times, will be a potential instant winner of an Online Instant-Win Game Prize. The time and day of entry, as recorded by Sponsor and the number of entries received will solely determine the odds of winning an Instant-Win Prize.

Potential Winners of Online Instant-Win Prizes will receive an on-screen notification stating the prize they have won. Non-winning Entrants will be notified on-screen. Potential Winners of Online Instant-Win Prizes will receive an email notification within 72 hours of on-screen notification. The email notification will state the prize they have won and instructions on how to claim/redeem his/her prize. Return of prize or winner notification as undeliverable will result in disqualification. If a potential winner of any prize cannot be contacted potential winner forfeits prize.

ALL POTENTIAL WINNERS ARE SUBJECT TO VERIFICATION BY SPONSOR OR ADMINISTRATOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE PROMOTION. SPONSOR WILL NOT ACCEPT SCREEN SHOTS OR OTHER EVIDENCE OF WINNING IN LIEU OF ITS VALIDATION PROCESS.

PRIZES/APPROXIMATE RETAIL VALUE (“ARV):

Event Instant-Win Game Prizes: There are fifty (50) Event Instant-Win Game prizes consisting of a $100 Visa Rewards Card; each with an ARV of $100. ARV of all fifty (50) Event Instant Win Game prizes: $5,000.

Online Instant-Win Game Prizes: There are fifty (50) Online Instant-Win Game prizes each consisting of a $100 Visa Rewards Electronic Code; each with an ARV of $100. ARV of all fifty (50) Online Instant Win Game prizes: $5,000.

PRIZE CONDITIONS AND LIMITATIONS: Limit: One (1) Event Instant-Win Game prize and one (1) Online Instant-Win Game prize per person. $100 Visa Rewards Card/Electronic Code will expire 12 months from online activation and is void if not activated and used by expiration date. $100 Visa Rewards Card can be used wherever Visa debit is accepted. $100 Visa Rewards Electronic Code can be used online wherever Visa debit is accepted. Use governed by terms in Cardholder Agreement. Prizes are not redeemable for cash. Prizes are non-assignable or transferable. No substitution is permitted except if prize is unavailable, in which case a prize of equal or greater value will be awarded. No cash in lieu of prizes and no exchange or substitution of prizes, except at the sole discretion of the Sponsor. Any other incidental expenses on prize not specified herein are the winner’s sole responsibility. In no event shall more prizes be awarded than the number stated in the “Prizes” section above, and fewer may be awarded if insufficient qualified entries are received. Each prize winner shall be solely responsible for all federal, state and/or local taxes. Acceptance of a prize constitutes permission from the winner to the Sponsor and its agents to use such winner’s name and/or likeness or a modified name and/or likeness for advertising and publicity purposes related to the promotion, other promotions and their status as winners, in Sponsor’s and/or its agents’ sole discretion, worldwide, in perpetuity, in all forms of media whether now known or hereafter devised, without prior authorization from and without further compensation to or approval from Winner, except where prohibited by law.

GENERAL: This Promotion is subject to all applicable federal, state and local laws. By participating, entrants agree to be bound by these Official Rules and the decisions of the Sponsor and Administrator and waive any right to claim ambiguity in regard to the mechanics of the Sweepstakes or the interpretation of these Official Rules. Winners and entrants also agree to release, discharge, indemnify and hold harmless the Sponsor, Administrator, Rice McVaney Communications, and each of their parents, subsidiaries, affiliates, directors, officers, employees and agents and marketing and advertising agencies, from and against any claims, damages or liability due to any injuries, damages or losses to any person (including death) or property of any kind, resulting in whole or in part, directly or indirectly, from or arising in connection with the acceptance, possession, use, misuse or nonuse of any prize offered, or participation in this Sweepstakes.

Although subsequent attempts to enter may be received, only the first complete entry received from a particular entrant will be eligible; subsequent attempts by the same person to enter, including entries submitted with an alternate email address, will be disqualified.

In the event of a dispute over the identity of an online entrant, entry will be deemed submitted by the "Authorized Account Holder" of the e-mail address submitted at time of entry. Authorized Account Holder means the natural person who is assigned to an e-mail address by an Internet access provider, online service provider, or other organization that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. Sponsor may ask any entrant or potential winner to provide Sponsor with proof that such party is the authorized account holder of the email address associated with the entry. Entry materials/data that have been tampered with or altered, or mass entries or entries generated by a script, macro or use of automated devices are void. The Sponsor is not responsible for: (i) lost, late, misdirected, damaged or illegible entries; or (ii) error, omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions of any kind, or inaccurate transmission of or failure to receive entry information by Sponsor on account of technical problems or traffic congestion on the Internet or at any web site or any combination thereof; or (iii) any injury or damage to entrant's or any other person's computer related to or resulting from participating in the Sweepstakes. By participating in the Sweepstakes, you (i) agree to be bound by these official rules, including all eligibility requirements, and (ii) agree to be bound by the decisions of Sponsor and the independent sweepstakes administrator, which are final and binding in all matters relating to the Sweepstakes. Failure to comply with these official rules may result in disqualification from the Sweepstakes. Sponsor reserves the right to: (i) permanently disqualify from any Sweepstakes it sponsors any person it believes has intentionally violated these official rules; and (ii) withdraw the online method of entry if it becomes technically corrupted (including if a computer virus or system malfunction inalterably impairs its ability to conduct the Sweepstakes), and to select winners from among all eligible entries received prior to withdrawal.

LEGAL WARNING: ANY ATTEMPT BY AN INDIVIDUAL, WHETHER OR NOT AN ENTRANT, TO DELIBERATELY DAMAGE, DESTROY, TAMPER OR VANDALIZE THIS WEB SITE OR INTERFERE WITH THE OPERATION OF THE SWEEPSTAKES, IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES AND DILIGENTLY PURSUE ALL REMEDIES AGAINST ANY SUCH INDIVIDUAL TO THE FULL EXTENT PERMITTED BY LAW.

DISPUTES: Except where prohibited, entrant agrees that any and all disputes, claims and causes of action arising out of, or connected with, the Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in the state of Massachusetts. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrants’ rights and obligations, or the rights and obligations of the Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the state of Massachusetts without giving effect to any choice of law or conflict of law rules (whether of the State of Massachusetts or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the state of Massachusetts. The remedy for any claim shall be limited to actual damages, and in no event shall any party be entitled to recover punitive, exemplary, consequential, or incidental damages, including attorney’s fees or other such related costs of bringing a claim, or to rescind this agreement or seek injunctive or any other equitable relief.

THE PARTIES HEREBY WAIVE THEIR RIGHT TO JURY TRIAL WITH RESPECT TO ALL CLAIMS AND ISSUES ARISING OUT OF OR RELATING TO THIS AGREEMENT WHETHER SOUNDING IN CONTRACT OR TORT, AND INCLUDING ANY CLAIM FOR FRAUDULENT INDUCEMENT THEREOF.

OFFICIAL RULES REQUEST: To request a copy of the Official Rules, visit starringroll.com, or send a self-addressed, stamped envelope by October 21, 2016 to: The New England® Coffee 100th Anniversary Instant-Win Game Rules Request, P.O. Box 25466, Rochester, NY 14625-0466.

WINNER CONFIRMATION: For written confirmation of prize winners (available after October 21, 2016), send a self-addressed, stamped, #10 envelope (no later than November 18, 2016) to: The New England® Coffee 100th Anniversary Instant-Win Game Winners Request, P.O. Box 25466, Rochester, NY 14625-0466.

Void in Puerto Rico, outside the U.S. and wherever restricted or prohibited by law.

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. This is a Two-Part Promotion. It is a one-day Event Promotion; and an Online Promotion, collectively named: The New England® Coffee 100th Anniversary Instant-Win Game. The Event Promotion starts at 7:00 a.m. ET and ends at 6:00 p.m. ET on 9/29/16. The Online Promotions starts at 12:00:01 a.m. ET on 9/30/16 and ends at 11:59:59 p.m. ET on 10/21/16. Both promotions are open to legal residents of 50 U.S. states and DC who are 18 or older. Void in Puerto Rico, the U.S. Virgin Islands and all other U.S. territories and possessions, and where prohibited by law. Click here for Official Rules and to enter. Limit: one entry per person per day. Odds of winning depend on the total number of eligible entries received. The information you provide will only be used for and by Sponsor, which is using your submission per the terms and conditions outlined in the official rules and their privacy policy. Sponsor: Reily Foods Company dba New England Coffee, 640 Magazine Street, New Orleans, LA 70130

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